Social Media

Social media refers to the platforms and technologies that enable users to create, share, and exchange content and information online. In the context of HR, social media is used for various purposes, such as recruitment, employer branding, employee engagement, and communication. HR professionals leverage social media to connect with potential candidates, promote company culture, and facilitate discussions among employees. Social media also serves as a tool for organizations to showcase their achievements, values, and work environment to attract talent and retain employees. Moreover, it can influence employee relations, provide a space for feedback, and play a role in shaping public perception of the organization.